Product Reviews – Brian Olson

Category: Product Reviews

As a longtime freelance product writer for Amazon, I crafted high-converting web copy, how-to guides, and solution-based catalog content for major brands across dozens of industries — including Makita, DeWalt, JET, Petzl, and Leatherman. My work included in-depth product research, SEO-optimized reviews, and Chicago Manual of Style and Amazon style guide adaptation — all formatted for seamless online presentation.

Beyond ecommerce, I’ve also written gift guides and lifestyle product features for publications such as Seattle Met magazine, where my work included both editor-curated product roundups and seasonal buying guides. These pieces emphasize not just product specs, but also user experience, value, and brand storytelling — a key skill I now bring to AI-assisted and human-in-the-loop content workflows.

Below you’ll find selected examples of product reviews, gift guides, and ecommerce content spanning B2C, lifestyle, and editorial contexts.